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3. Our customers

We are a reliable and long-term partner for our customers. This applies to our sales and service partners and also to farmers, contractors and machinery rings. We are constantly striving to develop innovative solutions which enable farmers, contractors and machinery rings to work more efficiently, more cost-effectively and in a more environmentally friendly manner. Long-term customer satisfaction is our most important goal after the machine has been purchased.


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Customer orientation is not only firmly anchored in our actions as a corporate value but also in our sustainability strategy.

Together with our sales partners, we provide comprehensive know-how and service to ensure that our end customers receive the right AMAZONE machine for their farm and can use it in the best way possible. We offer them the following for this:


Examples of customer orientation


On-site support
We work with reliable professional sales partners who advise our customers on site during the purchase process and are also the first point of contact for farmers, contractors and machinery rings in service matters after purchase. The AMAZONE service team is available to assist the service partners in particularly complex tasks.

















Spreader Application Center (SAC)
Our Online-FertiliserService, the mySpreader App, the fertiliser sample service and the spreading hall enable us to support our customers by sharing our extensive know-how about fertiliser types and their spreading behaviour, so that they can optimally adjust their fertiliser spreader and always spread accurately.


Field trials
We conduct many years of plant cultivation trials in conjunction with the scientific community at various locations around the world, so that we can offer our customers the best possible advice on the use of the various soil tillage and sowing methods. The trials sites are selected in such a way that they represent the various farm structures, soil types, climate conditions and crop rotations.


SmartService 4.0
We use digital VR (Virtual Reality) and AR (Augmented Reality) technologies in our AMAZONE SmartService 4.0 concept, in order to be able to support the learning, training and repair processes in the technical customer service independently of the location and without the need for long journeys as far as possible.